Understand How Major Donors Think: Meet Isabel and John
Major donors fuel capital campaigns. And when it comes to capital campaigns, three questions always pop up, again and again: Will our capital campaign cannibalize our annual fundraising? Should we include our annual fundraising in our capital campaign? What should we...
Adopt a Smarter Mindset and You’ll Absolutely Raise More Money
It takes a certain mindset to raise a mountain of money. The saying, “if you think you can, you can,” rings true. Your Mindset About Raising Money is Everything If you believe you can’t raise money, then you won’t. Your beliefs dictate your actions. If you believe...
What Exactly Yields the Best ROI in Fundraising?
So what is it that yields the greatest ROI (return on investment) in all of fundraising? I won’t leave you in suspense. It’s the simple act of asking. Asking Offers an Incredible Return on Investment When I was a child, my dad always said, “You don’t get 100% of the...
How Planned Giving Serves as a Perfect Partner to Your Capital Campaign
This is a guest post written by Xan Blake, one of our very first campaign advisors. Learn more about Xan at the end of the post. Before we dive into how to make the most of planned giving, I’d like to tell you the story of one donor I met a few years ago. First, let...
Refresh Your BHAG this New Year to Increase Your Organization’s Capacity
Don’t have a BHAG? (Pronounced Bee-Hag.) Not sure what a BHAG is? BHAG is an acronym developed by Jim Collins and Jerry Porras in their book Built to Last: Successful Habits of Visionary Companies. It stands for Big, Hairy, Audacious Goal. And your organization should...
