4 Easy Solicitation Training Exercises for Campaign Volunteers
A big part of any campaign’s overall success is whether — and how — you engage volunteers in soliciting gifts. In other words, if you can get a handful of volunteers to solicit even a small number of gifts, you will have a big accomplishment on your hands. Volunteers...
Capital Campaign Timeline: 7 Steps to Lead a Successful Campaign
If you think about a capital campaign as one big, long, stressful project, it can feel overwhelming. But if you break it up into phases and steps, the entire project becomes so much more manageable. Thus, following a Capital Campaign Timeline makes good sense. Capital...
Creating a Capital Campaign Budget that Works: Quick Guide
When you think about fundraising costs, it’s important to consider ROI (return on investment). How much is “reasonable” to spend to raise a dollar? Depending on what type of fundraising you’re doing, the cost to raise $1 ranges anywhere from ten cents to fifty cents...
Endowment, Planned Giving, and Capital Campaigns: A Winning Combination
My heart always sinks when an executive director tells me that they want to plan an endowment campaign to raise enough money so that they don’t have to raise money ever again. It’s just wrong-headed. An Endowment Campaign Doesn’t Replace Fundraising First of all, the...
Ready, Set… GO? The Puzzling Realities of Starting Your Capital Campaign
If you’re thinking about a capital campaign, you probably want to know how long it’s going to take. Eighteen months? Two years? Three years? Of course, in part, how long your campaign takes to complete largely depends on when you start the clock and what you consider...
