What Exactly Yields the Best ROI in Fundraising?
So what is it that yields the greatest ROI (return on investment) in all of fundraising? I won’t leave you in suspense. It’s the simple act of asking. Asking Offers an Incredible Return on Investment When I was a child, my dad always said, “You don’t get 100% of the...
How Planned Giving Serves as a Perfect Partner to Your Capital Campaign
This is a guest post written by Xan Blake, one of our very first campaign advisors. Learn more about Xan at the end of the post. Before we dive into how to make the most of planned giving, I’d like to tell you the story of one donor I met a few years ago. First, let...
Refresh Your BHAG this New Year to Increase Your Organization’s Capacity
Don’t have a BHAG? (Pronounced Bee-Hag.) Not sure what a BHAG is? BHAG is an acronym developed by Jim Collins and Jerry Porras in their book Built to Last: Successful Habits of Visionary Companies. It stands for Big, Hairy, Audacious Goal. And your organization should...
How to Use a Capital Campaign Planning Committee to Great Effect
One tongue-in-cheek definition of capital campaigns: Capital Campaign — an unending string of committee meetings that result in raising a lot of money that has a huge impact. I rather like that definition. It not only points to the remarkable amount of money you...
Raising Money Takes Courage: Do You Have Enough?
Fear of asking is the number one challenge faced by professional fundraisers and volunteers. I would even venture to guess that most fundraisers are afraid to ask for money. Although you’re likely competent and capable in many areas of your job, if you are...
