How to Find the Best Capital Campaign Feasibility Study Participants
When considering a capital campaign, it’s important to do a little testing first. There are two things you’ll want to test: The case for support (why people should give) The working goal (how much you hope to raise) The “test” participants are your biggest prospective...
Capital Campaign Fundraising: How to Raise an Impossible Amount of Money
“You can’t raise THAT much money in our community!” That’s what Sam, the Executive Director of a cultural organization, heard when he talked with some of the leaders in his community. Capital Campaign Fundraising: Sam’s Story of ImPossibility Since its founding 20...
17 Feasibility Study Questions to Ask Before a Capital Campaign
Although there are some circumstances which warrant bringing in an outside consultant to conduct feasibility study interviews, it’s likely that you can (and should) meet with your own prospective donors prior to a campaign. As you read in last week’s post, here at the...
How Consultant-Led Feasibility Studies Can Fail Your Campaign
I remember the moment I started having qualms about feasibility studies. I was sitting in a donor’s office conducting a feasibility study interview and I knew something wasn’t right. I had been a capital campaign consultant for more than a decade at that point. I had...
2 Alternatives to Traditional Feasibility Studies for Your Capital Campaign
Feasibility studies are an important part of any capital campaign. The purpose of a feasibility study is to evaluate your plan and goal with your largest donors to determine whether they are realistic and feasible. The feedback that you receive during the study will...