Capital Campaign Timing: 4 Lessons to Build Donor Trust
The timing of your campaign must take many things into consideration. Is your organization ready? Do you have the donors? Is it a propitious time in your community? Are the economic indicators positive? These and many more questions are worth considering. But four...
Your Capital Campaign Isn’t Done When You Reach Your Goal
I know you’ll feel a huge surge of relief once you’re campaign goes over its goal. That pledge comes in that surges you over the top and you send a celebratory email out to the key people who have been working on your campaign. We did it! The campaign has gone over...
A Powerful Way to Build Your Board Before a Campaign
Years ago, I had the good fortune to meet Peter, a wise man who was experienced in the ways of nonprofits. Peter was not only wise, but he was also wealthy and had access to the upper echelons of New York society. For years, Peter had served on boards of nonprofit...
Understand How Major Donors Think: Meet Isabel and John
Major donors fuel capital campaigns. And when it comes to capital campaigns, three questions always pop up, again and again: Will our capital campaign cannibalize our annual fundraising? Should we include our annual fundraising in our capital campaign? What should we...
Plan a Campaign to Take Your Nonprofit Back to the Future
Think back to the time before Covid-19… Can you recall your organization’s goals back then? Do you remember what you were planning to raise money for? Did you have big goals that were rudely interrupted when you couldn’t do business as usual? It’s as though in a...
