How to Pivot Your Fundraising to Serve Your Needs in a Crisis
Two short months ago life was normal. People went about their business as usual. An announcement of a virus in China still seemed remote. And the stock market felt impervious to disruption. But today, the landscape has changed. The Coronavirus has made its way around...
3 Simple Ways to Help Your Donors During the Coronavirus Crisis
When the world is turned topsy-turvy in ways that are scary and upsetting, as it is now during the unprecedented Coronavirus crisis, you should reach out to the people closest to your organization and offer your support. Not only will it come back in spades, but it...
Capital Campaign vs. Capacity Campaign – Which Should You Have?
You might think that capital campaigns are only right when you need a new building or significant investment in capital improvements. But you’d be wrong! Instead, think of capital campaigns this way: A capital campaign is any fundraising campaign that raises money...
Capital Campaign Fundraising: How to Raise an Impossible Amount of Money
“You can’t raise THAT much money in our community!” That’s what Sam, the Executive Director of a cultural organization, heard when he talked with some of the leaders in his community. Capital Campaign Fundraising: Sam’s Story of ImPossibility Since its founding 20...
How Consultant-Led Feasibility Studies Can Fail Your Campaign
I remember the moment I started having qualms about feasibility studies. I was sitting in a donor’s office conducting a feasibility study interview and I knew something wasn’t right. I had been a capital campaign consultant for more than a decade at that point. I had...
