The Fastest Way to Attract (or Repel) Donors: Urgency vs. Desperation
Unfortunately, many nonprofit leaders are fundraising from a place of desperation. The situation feels hopeless when money is so tight. When you can’t pay the rent or make payroll, the situation becomes desperate. This is a terrible position for both fundraisers and...
Penny-Wise, Pound-Foolish: A Cautionary Tale of One Nonprofit
Nonprofit staff and volunteers pinch pennies. Maybe they believe donors want them to be frugal or they think that’s what they’re supposed to do as responsible nonprofit leaders. It’s true that many donors love the concept of low overhead. However, often penny-pinching...
7 Warning Signs You’re NOT Ready for a Capital Campaign
As capital campaign advisors, we speak with a lot of nonprofit leaders who are eager to take their organizations to the next level. And they all have something in common… Many nonprofit leaders are not sure how they’ll raise the money they need through a...
How to Ask for a Capital, Annual, and Planned Gift in One Meeting
You know the expression — time is money. It’s cliché. But it’s also true… for you and your donors. When you have that special opportunity to sit down with your biggest and best potential donors, why waste precious time? Building the Long-Term Capacity of...
4 Easy Solicitation Training Exercises for Campaign Volunteers
A big part of any campaign’s overall success is whether — and how — you engage volunteers in soliciting gifts. In other words, if you can get a handful of volunteers to solicit even a small number of gifts, you will have a big accomplishment on your hands. Volunteers...
