Capital Campaigns: Strategies That Work

Whether you’re planning a campaign for a small start-up or for a college or hospital, you’ll find this book will give you just what you need to guide you through a campaign.

Written in a clear and friendly fashion, you’ll find stories and examples that bring the subject to life. But at its heart, this is a practical, hands-on guide that covers the field in its entirety.

Expanded Edition — The fourth edition of Capital Campaigns: Strategies That Work has been expanded, updated and reorganized into 19 chapters that provide everything you need to know about capital campaign fundraising. Chapters on pre-campaign readiness and the board’s role in a capital campaign add important new content. A new glossary of common campaign terms and a thorough index will help you find what you need when you need it.

Major Gifts Fundraising For Small Shops

Major Gift Fundraising for Small Shops will guide you, in only five hours a week, to safely and surely meet the challenges of getting your organization ready for major gift fundraising, all the way up to that all-important ask — and beyond.

In Major Gift Fundraising for Small Shops, you will learn:

  • How to leverage your annual fund in the most efficient way possible
  • The ideal size of a major gift for your organization
  • Who, when, where and how to ask for a major gift
  • The exact language to use when asking for a major gift
  • And so much more!
  • The Capital Campaign Toolkit Blog

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