Capital Campaign Blog
Zoom – Is it a Permanent Cure for Fundraising Isolation?
As we approach the one-year anniversary of the USA shutting down due to Covid-19, I’ve been reflecting on how work has changed for so many people. The Virtual Work Model Has Become the Standard When we established the...
Understand How Major Donors Think: Meet Isabel and John
Major donors fuel capital campaigns. And when it comes to capital campaigns, three questions always pop up, again and again: Will our capital campaign cannibalize our annual fundraising? Should we include our annual...
Adopt a Smarter Mindset and You’ll Absolutely Raise More Money
It takes a certain mindset to raise a mountain of money. The saying, “if you think you can, you can,” rings true. Your Mindset About Raising Money is Everything If you believe you can’t raise money, then you won’t....
Plan a Campaign to Take Your Nonprofit Back to the Future
Think back to the time before Covid-19... Can you recall your organization’s goals back then? Do you remember what you were planning to raise money for? Did you have big goals that were rudely interrupted when you...
8 Reasons Why Campaigns are So Good for Your Fundraising
There are many types of campaigns in fundraising. Capital campaigns, annual campaigns, capacity campaigns, and comprehensive campaigns -- just to name a few. And you’ll learn about each one later in this post. Capital...
Comprehensive Campaigns: Including Everything Toward Your Campaign Goal
What should count toward a campaign goal? In addition to capital gifts, should you count gifts made to your annual fundraising program? How about gala revenue? And planned gifts? Or should you only count gifts made...
What Exactly Yields the Best ROI in Fundraising?
So what is it that yields the greatest ROI (return on investment) in all of fundraising? I won’t leave you in suspense. It’s the simple act of asking. Asking Offers an Incredible Return on Investment When I was a...
How Planned Giving Serves as a Perfect Partner to Your Capital Campaign
This is a guest post written by Xan Blake, one of our very first campaign advisors. Learn more about Xan at the end of the post. Before we dive into how to make the most of planned giving, I’d like to tell you the...
Refresh Your BHAG this New Year to Increase Your Organization’s Capacity
Don’t have a BHAG? (Pronounced Bee-Hag.) Not sure what a BHAG is? BHAG is an acronym developed by Jim Collins and Jerry Porras in their book Built to Last: Successful Habits of Visionary Companies. It stands for Big,...
Want a Complete Roadmap for Your Capital Campaign?
The Capital Campaign Toolkit is a virtual support system for nonprofit leaders to run successful campaigns. You get all the tools, templates, and guidance you need — without breaking the bank.
