Posts by Andrea Kihlstedt
Capital Campaign Plan: 11 Essential Elements & Top Tips
If your boss asked you to put together a plan for your organization’s upcoming capital campaign, would you know what to include? Probably not. Why? For decades, organizations have relied on campaign consultants to...
Capital Campaign Case for Support: Crafting a Complete Plan
One of the first things you need for your campaign is a case for support. Your case provides the foundation for crafting a complete campaign plan. If you’re like most people, you probably think your case is essentially...
Capital Campaign Materials for Online Donor Solicitation (Nix the Brochure)
If you’ve been soliciting donors online, you’ve probably already figured out that a capital campaign brochure doesn’t work very well. Honestly, I don’t think capital campaign brochures have worked very well for...
Seth Godin Shares 4 Ideas on Nonprofit Resilience and Resetting Your Strategy
Bestselling author and marketing guru Seth Godin guest-hosted our weekly Toolkit Talk sessions on June 1, 2020. He captivated a group of over 700 attendees with his profound thinking with respect to nonprofit...
Capital Campaigns: The Ultimate Guide for Growing Nonprofits
Capital campaigns are intense fundraising efforts designed to raise a specific amount of money within a defined time period to build an organization’s assets and capacity. You can use a capital campaign to renovate or...
Campaign Steering Committee: Member Functions and Recruitment Strategies
Have you ever served on a committee and had the odd and uncomfortable sensation that you were there for reasons that no one discussed with you? If you’re a major donor, you may suspect that you’ve been invited to the...
3 Ways to Ask Your Supporters for Help NOW, During COVID-19
You may think that with everyone hunkered down at home, you shouldn’t ask people to help you with your capital campaign. Or for that matter, with your fundraising. But you’d be dead wrong. People want to help each...
Fundraising Analogy: Staying in Line Equals Building Trust with Donors
Kent Stroman is one of the most experienced and articulate fundraisers I know. He has a remarkable knack for finding just the right way to say things. It’s rare when I speak with Kent that I don’t come away from the...
Don’t Fall for These Five Coronavirus Fundraising Myths
Last week we presented ways to pivot your fundraising to serve your needs in a crisis. This week, I’ve made a short list of the five most frequent bits of damaging misinformation we are hearing from our clients about...
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