Posts by Amy Eisenstein
Spend Money to Make Money: Cliché or Capital Campaign Truth?
When it comes to raising money, how and when to invest in fundraising is a common discussion (okay, argument) had by many nonprofit leaders. You’ve probably asked some or all of these questions around your conference...
5 Ways to Face Your Capital Campaign with Courage in 2022
It takes courage to plan a capital campaign. That’s because thinking about raising a huge amount of money is scary. It’s one of the most challenging forms of fundraising and you know what’s on the line. But most things...
Capital Campaign Resources, Tips, Tools and FAQ for Board Members
If you’re headed into a capital campaign, it’s likely your board members are anxious. For starters, they’ll want to know how much they’ll need to give. And whether they’ll need to help raise the funds. Knowledge is...
Capital Campaign Basics: A 7-Step Checklist for Capital Campaigns
Capital Campaigns can be complicated and overwhelming. But they don’t have to be! When considering a campaign, you’re likely planning to raise the largest amount your organization has ever tried to raise. That’s scary....
Overcome Your Fear of Asking for Leadership Capital Campaign Gifts
Leadership gifts, or lack of them, can make or break your capital campaign. Those are the top ten gifts on your donor pyramid (or gift range chart). Generally, those top ten gifts get you to approximately 50% (or more)...
6 Simple Steps to Supercharge Your Year-End Giving, Campaign-Style
One of the reasons capital campaigns help organizations raise enormous amounts of money (often 10 times normal fundraising revenue) is that there is specific strategy baked into campaign plans. Much of the strategy...
Major Gift Fundraising: A Critical Component of Any Capital Campaign
I often refer to capital campaigns as major gift fundraising on steroids. Of course, capital campaigns are so much more than that. However, major gift fundraising is one critical component of all successful capital...
4 Strategies for Year-End Fundraising During a Capital Campaign
Coordinating annual fundraising and capital campaign fundraising can feel like trying to fit a square peg in a round hole. But it doesn’t need to be that complicated. In fact, capital campaign fundraising and annual...
The Future of Fundraising: AI and Capital Campaigns
In the digital age, tools like artificial intelligence can completely change how your nonprofit conducts campaigns. Learn more with this crash course on AI. This is a guest post by Tim Paris, Co-Founder of Dataro. The...
Want a Complete Roadmap for Your Capital Campaign?
The Capital Campaign Toolkit gives you access to an innovative online platform that provides all the tools, templates, resources and support you need at every stage of your campaign.
